Senior Marketing Executive

Job Description

Looking for someone who has client servicing experience and strong content writing skills. This role will be responsible for enhancing our brand's presence on social media platforms such as Instagram, TikTok, our website, and LinkedIn. Additionally, they will play a key role in organising company campaigns and events

Key Responsibilities

• Lead Generation: Create strategies to attract potential clients and turn them into leads.
• Content Strategy: Strategize and plan on producing quality content (Facebook, Instagram & TikTok with text posts, images and short videos)
• LinkedIn Marketing: Manage the company's presence on LinkedIn to reach the target audience.
• Inbound Lead Management: Handle incoming leads and work with the sales team.
• Marketing Event Planning: Plan and organize marketing events to promote the company's services.
• Lead Retargeting Campaign: Develop campaigns to re-engage with leads who have shown interest but have not yet converted.
• New Service Development: Identify and develop new services based on market needs.
• Price Evaluation: Evaluate pricing strategies to ensure competitiveness in the market and maximize profitability.
• Company Portfolio: Manage and showcase the company's portfolio of services to potential clients.
• Reporting and Analysis: Monitor and analyze marketing 

Skills & Experiences

• Bachelors degree in marketing, business administration, or a related field.
• 3 - 5 years of experience in an advertising agency (preferable) 
• If you're fluent in Mandarin, English and Bahasa Malaysia, you are destined for greatness with a wider audience. 
• Experience in Corporate Sales, with a proven track record of meeting and exceeding targets
• Negotiation skills
• People management skills
• Corporate Communications
• Development of Training Materials
• Social Media & Online Analytics
• Customer Relationship Management (CRM)
• Task prioritization and Time Management
• Presentation Skills
• Critical thinking Skills