Job Description
The Digital Brand Manager is responsible for managing and developing long term relationship with key stakeholders (brands, marketplace platform) in order to achieve the business objectives by increasing the brand’s online presence.
Key Responsibilities
- Build, manage and develop long-term relationships with key stakeholders (brands, marketplace platform) in order to achieve the business objectives by increasing the brands online presence.
- Lead and negotiate annual agreements with ecommerce partners.
- Develop plan, KPI and Goals to achieve for each ecommerce partner.
- Define and implement Go to Market strategy with cross functional internal teams (marketing, operations, customer service).
- Identify new ecommerce trends and opportunities for business growth and implement action plans.
- Prepare and present product proposals to future and current ecommerce partners.
- Analyze and interpret brands performance and consumer behavior to identify strengths, weaknesses and business opportunities.
- Regular communication with clients to understand their needs and explain value proposition.
- Keep accurate records pertaining to inventory and account notes.
- Ensure seamless operations of their brand portfolio, including forecasting accuracy and customer order fulfillment.
- Act as the key point of contact for brands and other marketplace platforms, managing and addressing daily operations, working closely with internal cross-functional teams.
- Identify industry trends and competitive market insights.
- Act as a client advocate with a focus on improving the customer and brand experience.
- Build relationships with clients based on trust and respect.
Skills & Experiences
- Bachelors Degree in Business, Communications
- Experience in brand and/or account management for beauty industry
- Exceptional verbal and written communication skills
- Ability to collect, track, and analyze large amounts of data
- Adaptability and strong problem-solving skills
- Excellent active listening skills
- Ability to build rapport and collaborate with others within the company and externally.
- Understanding of consumer behaviors and industry trends