Digital Marketing Account Manager (Client Servicing)

Job Responsibilities

Manage, follow up and execute Digital Marketing Projects with the team.

Manage Marketing Campaigns on a daily basis on Facebook, Instagram, Google Analytics, and other platforms.

Oversee that Digital Marketing Campaigns across all digital platforms are in-line with the client's objectives.

Research and identify online marketing trends to understand the best practices in our marketing strategies.

Brief and work closely with our larger-than-life marketing team on creative materials, making sure all materials are delivered on-time with the right quality.

Measure and report performance of all Digital Marketing Campaigns and assess against the goal (ROI and KPIs).

Brainstorm with the team to come up with out-of-the-box Digital Marketing Campaigns.

Analyse and evaluate customer experience across multiple digital platforms. 

Regular reporting to optimize existing digital marketing campaigns and have a clear understanding of performance across all channels/markets.

Create, develop and test optimization efforts on targeting, ad copy, creative, etc.

Develop new online marketing campaigns, leveraging on the existing performance Data.

Coordinate with teams and clients in ensuring projects are well delivered. Coach junior members of the team.