Allowances: Parking allowance
Annual leave: Included
Benefits: Company group insurance, Medical claims, EPF, SOCSO, EIS
Holidays: Sat, Sun, PH
Probation: 3 month
Job Type: Permanent
Working Days: Mon - Fri
Working Hours: Flexible working hours from 7AM-7PM, 9 hours
Age: 24 - 39
Local Residence Only: Yes
Driving License: Not Required
Own Transport: Not Required
Bachelor / Master Degree in Marketing Specialization in research, Communication, Advertising, Mathematics, Statistics or related field
Min 2 years experience working as web & marketing data analyst,
Fluency in spoken and written English
Experience using the following: Analytics tools: adobe analytics, or google analytics
User Experience tools: Decibel or HotJar
Passion and open to learn latest user experience or analytics tools.
At a glance:
The main job scope is to analyze web & mobile marketing channel in the area of performance marketing, user experience and user behavior.
Using various data sets from various sources (Adobe analytics, Google analytics, hotjar, decibel) to analyze web, app, ads campaign performance and user experience to present to team members and/or stakeholders.
Determining business SWOT (strengths, weakness, opportunities and threats) and goals by analyzing data across systems and functional areas.
Devise, set up, maintain projects and present a reporting that provides insight across the business.
Support the team by providing meaningful data insight to shape current and future marketing strategies.
Determining and monitoring goals and KPIs of the organization.
Undertaking and executing briefs independently from the team/client including but not limited to regular and adhoc reports, as necessary.
Using relevant data to recommend web or channel optimization strategies for long-term and short-term rollout with action plan.
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